Conceptual/Personal

Spec Work

Hijacking Piracy

Streaming Service. Guerilla.

What if we can beat illegal streamers at their own game and turn them into subscribers?

Health Tech. New Feature.

What if every voice note can become a lifesaver by detecting the early signs of stroke?

Bank. Long-term Activation.

What if a fixed deposit can deter child marriage by turning daughters into valuable assets?

Anti-Smoking. New Peoduct.

What if an after-meal mint can help quitters quit better by making cigarettes taste like sh*t?

Fast Food. Stunt.

What if removing a person from an iconic logo can drive actions to close the gender pay gap?

Sun Protection. Guerilla.

What if a refreshing towel can help overcome beachgoers' laziness to apply sunscreen?

Delivery platform. New Feature.

What if a subtle and discreet promo code can save an abused victim's life?

Animal Support Groups. Product Innovation.

What if a little tweak to a pet crate can greatly improve the survivability of pets in disasters?

Tech. New Feature.

What if instead of the fastest route, this map provides you with safest route?